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Pricing Leaks: What’s the Impact of a 1% Price Leak?

Pricing Leaks and the Power of 1% We recently completed a series of strategic pricing training programs for a leading manufacturer of bearings. One of the key themes of our program is “the power of 1%”. That is, the leverage effect that pricing has on profit margins. Small incremental changes in price can have huge […]

Value Based Pricing Strategy | HTC Walks Away From Revenue

HTC, maker of smartphones like the Android, announced they’re not straying from the value based pricing strategy that HTC says supports their brand image and are declaring they will not be selling “cheap” smartphones despite increasing competition in the smartphone arena. [Read the Wall Street Journal article:”HTC Resists Push Toward Low-End Phones“] Knowing when to […]

Using a Price Sensitivity Analysis with Your Pricing Strategy

Most manufacturers and distributors are accustomed to applying prices to products, especially if they are made-to-stock items. However, if you are not factoring the price sensitivity of each customer at the time of the transaction, you are likely leaving money on the table and losing sales. Every customer is different, even if they are in […]

5 Best Ways to Lift Profit Margins

When you want to improve the profitability of your business, where do you look first? Cost reductions or increased sales? Consider Pricing! Pricing has power far beyond any other lever to boost your profitability. Join PricePoint Partners Managing Partner Ralph Zuponcic in exploring 5 Ways to Lift Your Profit Margins through Strategic Pricing on Wednesday, […]

Are You Getting Your Pricing Right or Leaving Money on the Table?

We can’t blame the economy forever. Yes, purse strings are tight. And yes, raw materials are growing increasingly expensive. But your hands aren’t completely tied. Many manufacturers are finding that modifying their pricing structure is helping them ring up near-record revenues and profits in spite of economic and market challenges. Their approach? Strategic, or value-based, […]

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